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The Aunt Bessie's brand now commands value sales of over £170 million at retail selling prices and is in year on year growth.

Aunt Bessie

Aunt Bessie's is synonymous with the traditional taste and values of home-cooked food and is now regularly consumed by over half of all UK households. The Aunt Bessie's brand now commands over £170m at retail sales and is in strong growth year-on-year. A commitment to new product development based on creative product innovation and extensions of the brand into different eating occasions have been key drivers of this growth.

As well as Yorkshire Puddings, the Aunt Bessie’s portfolio includes many traditional favourites including a wide range of potato products, meal accompaniments, ready meals, vegetables and desserts. The range delivers excellent quality and taste to our consumers and provides them with a brand they can trust to lend a helping in hand in the provision of traditional meals for their family.

Part of the success has been the result of careful licensing of the Aunt Bessie's brand, including the multi £m range of frozen potato products, made under licence by H.J. Heinz Frozen & Chilled Foods Ltd.

Aunt Bessie's has a wide range of other traditional products, to find out more visit www.auntbessies.co.uk.

The Aunt Bessie web site